Hello,
It seems you’re facing a situation where your pages are not showing up in Google search results for specific keywords, even though they are indexed. This issue could be due to various factors that affect how Google ranks and displays content in search results.
Here are a few possible explanations and steps you can take to address the issue:
1. Content Quality and Relevance: Google’s algorithms prioritize content that is high-quality, relevant, and provides value to users. Ensure that your content is well-written, comprehensive, and directly addresses the keywords you’re targeting. It’s not just about using the keywords, but also about providing valuable information that matches user intent.
2. Competition by Backlinks: Even if your chosen keywords are not highly competitive, other websites might still have stronger backlink profiles, which can influence search rankings. Building high-quality backlinks to your content can improve its visibility in search results.
3. Technical SEO: Technical issues with your website, such as slow loading times, mobile-friendliness, and schema markup, can affect how well your content ranks. Make sure your website is optimized for technical SEO best practices.
4. Google Algorithm Updates: Google’s search algorithms are constantly evolving. Your content might have been affected by recent algorithm updates that changed the way content is ranked. Staying up to date with SEO trends and adapting your strategies accordingly is important.
Please refer to this guide to address that:
https://rankmath.com/kb/google-algorithm-updates/
https://rankmath.com/blog/google-algorithm-update-recovery/
5. Localized Results: If you’re searching from a specific location, Google might be displaying localized results. Check if your content is ranking well for users in different geographic locations.
6. Personalization: Google search results can be personalized based on a user’s search history, location, and other factors. Try searching in an incognito or private browsing window to see if your content appears.
To make tracking your ranking for keywords on Google easier, you can use the Rank Math’s Rank Tracker feature to track your keywords and their position on the Search Engine Result Page.
Rank Tracker can track the keyword performance of your selected keywords. You can enter the keywords in the Rank tracker, and the keyword performance will be monitored so that you can have a clear picture of which keywords are performing well as compared to the others. Read more about the Rank Tracker here https://rankmath.com/kb/rank-tracker/
SEO can be complex, and it’s not uncommon for fluctuations in rankings to occur. If the issue persists, you can conduct a major SEO audit on your website or the affected post: https://rankmath.com/blog/seo-audit/
Hope that helps and please do not hesitate to let us know if you need my assistance with anything else.
Thank you.
