Incorrect meta-description

  • Hi,

    Google is showing/repeating my post title, author and publish date/s along with the first few words of my article instead of showing the meta description I think I’ve set to show through the Rich Snippets.

    I’ve checked the RankMath schema settings and all looks good…?

    Are you able to help me find out what’s going wrong here? I’d like it to simply show my meta description instead of repeating info.

    Thanks in advance,
    Kate.

Viewing 3 replies - 1 through 3 (of 3 total)
  • Hi,

    Thanks for getting in touch with us.

    1. First of all, I am assuming that you have already changed the SEO Meta Title and Meta Description with the help of Rank Math:

    Add a Meta Description in Classic Editor: https://i.rankmath.com/dhECkg
    Add title and description in Gutenberg: https://i.rankmath.com/ZO21Cd

    2. Then, ensure that this is the setting in the Schema tab if Rich Snippets are enabled on your website:
    https://i.rankmath.com/pG0pcS

    To reiterate, the Schema title must show %seo_title% and the description should show %seo_description% – this will ensure your SEO title and SEO Description that you set up via Rank Math can also be used for your schema details:

    3. The next step is to check if your title/description is properly set up in the page source:
    https://i.rankmath.com/HwXR1o

    You can use this tool for the same as well: https://www.heymeta.com/

    4. If it matches your settings, then you must check if Google has seen the changes already or not.

    For that, please check when the Google cache was updated for that page:
    a. https://i.rankmath.com/9q6X0H
    b. https://i.rankmath.com/R8N0Uh

    If the cache date is from before adding the new meta description, then you just have to wait for Google to re-crawl and re-index the page with the new info. If the date is after you made the changes,then you just have to wait it out and there is no further input needed from your end.

    Do note that if everything’s fine and Google still decides to show a different meta title/description for your search keyword, there is nothing you can do as Google sometimes ignores the custom meta info altogether and show something from the page’s content that matches the search intent better.

    Here are some of the common reasons Google might not use the meta description you provided:
    – The meta description is not relevant or useful (ie, just a collection of keywords).
    – The exact same meta description is provided across a large number of pages.
    – The meta description doesn’t match what the user is searching for, but other content on the page does.

    There is a whole article dedicated to this on SearchEngineJournal:
    https://www.searchenginejournal.com/google-offers-suggestions-for-avoiding-meta-description-rewrites/359884/

    Here is an example showing Google changes title depending on keyword used:
    https://i.rankmath.com/oT6VQe
    &
    https://i.rankmath.com/Mrhb0x

    The best you can do is optimize your meta tags to try and match the intent of the search/keyword.

    Hope that helps. If you have any further question(s), please let us know. Thank you.

    Thanks for the help but yes, everything looks right at my end including a focused meta description so I guess there’s not much I can do now.

    Thanks again!

    Hello,

    No, as my colleague said, Google has the final word. But what we have seen is even when not displaying the right meta, after some time, once your site increases its authority, Google starts following more and more the meta you set; so it could be just a matter of time.

    Looking forward to help you.

Viewing 3 replies - 1 through 3 (of 3 total)

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