Facebook Structured Data Not Showing

#85339
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  • Michael Davis
    Rank Math pro

    Hello,

    Thank you for contacting Rank Math today.

    The video doesn’t seem to be loading from my end.

    We removed the Social Meta options for “sameAs” Schema because Google doesn’t use it anymore. It is like the keyword meta tags that many webmasters spend extra time on but it is also ignored by Google and there is zero advantage of having the sameAs code just like there is zero advantage if you have the meta keywords on your website.

    Google has changed a lot and they get more intelligent every passing minute with AI and countless algorithm they have in place. They pick the Social profiles from across the web and they do not need you to have the “sameAs” tag to show the social profiles in your Knowledge Panel.

    Here is an example you can confirm from your end as well.

    If you search for “Walmart”, these are all the social profiles you see:
    https://i.rankmath.com/ij1CeL

    Go to their website and you will notice that they don’t have a single “sameAs” tag:
    https://i.rankmath.com/MpmFjU

    You can run it through Google Rich Results test as well and notice they don’t have any Schema for those social profiles:
    https://i.rankmath.com/JNrFJk

    As you can see, the social profiles are shown in the knowledge panel not because you have the “sameAs” code, but rather because you are an established brand with a strong social media presence.

    This is why we removed the “sameAs” tags in Rank Math and here are links from Google and Bing that essentially tell you that having sameAs tags doesn’t affect the addition or removal of social profiles from your knowledge panel:
    https://support.google.com/knowledgepanel/answer/7534842
    (screenshot for reference: https://i.rankmath.com/Ut3CGr )

    &

    https://www.bing.com/webmaster/help/markup-businesses-and-organizations-cc507c09

    The Twitter and Facebook fields are still there because they are used for “OpenGraph” and “Twitter Cards” code that we bring in your website’s source code.

    Hope that helps and please do not hesitate to let us know if you need our assistance with anything else.

    Hello,

    Since we did not hear back from you for 15 days, we are assuming that you found the solution. We are closing this support ticket.

    If you still need assistance or any other help, please feel free to open a new support ticket, and we will be more than happy to assist.

    Thank you.

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