Brand and product category pages not ranking on Google

#830451
  • Resolved Campcraft

    4 months, 2 weeks ago

    Rank Math pro

    Good day,

    We have had an ongoing issue for a few years now that our e-commerce website’s brand and product category pages are not ranking on google. We’ve had very good ranking results with individual products over a number of years now with Rank Math, and we are very familiar with the practices for SEO, but it has been an ongoing problem to get our brand pages and product category pages to rank.

    Looking at markup on a competitor’s page for an identical brand and comparing it to our brand page using the Schema Markup Validator, there are some notable differences. Both are using the CollectionPage schema, however there are significant page elements such as description and images that are not being marked up on our page.

    See sensitive data field for examples

    Brand pages are set using the Perfect Brands WooCommerce plugin by QuadLayers on our website. The same types of schema markup elements are also missing from product category pages too.

    See sensitive data field for examples

    Can you please look into this and advise accordingly?

Viewing 2 replies - 1 through 2 (of 2 total)
  • RankBot

    4 months, 2 weeks ago

    Hello,

    Thank you for reaching out to us regarding the issue with your brand and product category pages not ranking on Google. We understand the importance of resolving this matter to improve your website’s visibility.

    Based on the information you provided, it seems that there might be some missing Schema markup elements on your brand and product category pages compared to your competitor’s pages. This could be affecting the ranking of these pages on Google search results.

    To address this concern, we recommend checking the Schema markup settings for your brand and product category pages in Rank Math. Ensure that all necessary Schema elements, such as descriptions and images, are correctly configured.

    For brand pages specifically, you can refer to our guide on how to include the Brand for your products using Rank Math: Include Brand for WooCommerce Products. This guide will help you set up the Brand Schema properly.

    Additionally, for product category pages, you can follow our tutorial on removing Schema from these pages if needed: Remove Schema from Product Category Pages.

    If after reviewing and adjusting the Schema markup settings, you still encounter issues with ranking, please provide us with more specific details or examples so we can further assist you in optimizing your brand and product category pages for better visibility on Google.

    We are here to help you with any additional questions or concerns you may have. Thank you for bringing this matter to our attention.

    Warm regards.

    Sources:
    Remove All Schema from Product Category Pages » Rank Math
    How to Use Product Schema for WooCommerce Products » Rank Math

    Rakibuzzaman Siam

    4 months, 2 weeks ago

    Hello,

    Thank you for contacting us and sorry for any inconvenience that might have been caused due to that.

    Please note that ranking on Google depends on so much more than just your on-page optimization. You could have the perfect article and still struggle to break the top 10 in SERPs. Here are some of the factors Google considers when ranking you:

    1. Your website’s authority
    2. Your content’s quality and how better it is than the other article currently ranking.
    3. How competitive the keyword is.
    4. How many backlinks you have and if they are better than what the other guys ranking for that keyword have.
    5. Your website’s crawlability.
    6. Frequency of new content and content updates.
    7. So much more that there is a dedicated blog post on it by Brian Dean 🙂 https://backlinko.com/google-ranking-factors

    We would recommend that you keep at it and work on acquiring more links to break into the top SERPs. Here are a few resources we think you will find useful while devising an SEO strategy.

    1. Keyword Research: https://mythemeshop.com/blog/keyword-research/
    2. Identify Keyword Intent: https://www.semrush.com/blog/how-to-identify-intent-in-search/
    3. Writing Awesome Content: https://neilpatel.com/blog/ingredients-of-great-content/
    4. On-Page SEO: https://mythemeshop.com/blog/how-to-do-seo-optimizing-your-site-for-google/
    5. Off-Page SEO: https://mythemeshop.com/blog/how-to-do-seo-off-page-optimization/
    6. Building Backlinks: https://www.rankxl.com/outreach-link-building/

    Hope that helps and please don’t hesitate to let us know if you have any other questions.

    Thank you.

    RankBot

    3 months, 2 weeks ago

    Hello,

    Since we did not hear back from you for 15 days, we are assuming that you found the solution. We are closing this support ticket.

    If you still need assistance or any other help, please feel free to open a new support ticket, and we will be more than happy to assist.

    Thank you.

Viewing 2 replies - 1 through 2 (of 2 total)

The ticket ‘Brand and product category pages not ranking on Google’ is closed to new replies.