Hi Robin,
Thanks for getting in touch with me.
There are no special instructions for doing WooCommerce SEO. You can follow this one to optimize your product pages:
https://rankmath.com/kb/score-100-in-tests/ (but do not follow them religiously, these are just guidelines)
Then, check your WooCommerce SEO specific settings at WordPress Dashboard ⇒ Rank Math ⇒ General Settings ⇒ WooCommerce SEO. Make the changes there as required.
Finally, go to WordPress Dashboard ⇒ Rank Math ⇒ Titles & Meta ⇒ Products and choose the appropriate template for your product titles and Meta descriptions.
Most of the SEO is automated and even the Schema is added automatically.
Rank Math takes the Schema data from your product pages automatically and turns it into Schema-ready content. Likewise, the aggregateRating and review fields are taken from your actual product reviews that your buyers/customers leave on your products.
https://i.rankmath.com/Ni50EF
If you don’t have any reviews yet, that is going to show up as a warning in the Schema testing tool. That’s because Google will actually look for those fields.
Please acquire some reviews and ratings to get rid of the aggregateRating and review warnings.
You can fix the SKU and availability issue quickly as well: https://i.rankmath.com/wtM5aM
To fix the brand warning, head over to WordPress Dashboard ⇒ Rank Math ⇒ General Settings ⇒ WooCommerce and choose from any of the available fields to use as your product’s brands:
https://i.rankmath.com/Atiq6s
If you want to use a custom value for your Brands, you can do that by using the following code in your theme’s functions.php file:
https://pastebin.com/Uc2wmTSL
Replace the “Rank Math” text with your actual brand name then run your website through the Structured Data Testing tool once again after clearing the cache.
Hope that helps and please do not hesitate to let me know if you need our assistance with anything else.
