Hello,
Thank you for contacting Rank Math and bringing your concern to our attention.
If you want to increase the domain authority of your site, then you should build backlinks to your home page.
However, if you want to increase your posts/pages authority, then you should build backlinks to them.
Moreover, if you want to build backlinks your homepage, you’ll be getting the following:
– Establishing Authority
– Promoting Core Products or Services
– Improving Brand Recognition
And these are the ones you’ll get when doing it on your posts:
– Boosting Content Visibility
– Targeting Long-Tail Keywords
– Enhancing Niche Authority
So, the optimal strategy we recommend would be building backlinks for both of them for your overall website’s SEO.
Hope that helps.
Thank you.
Hello,
Since we did not hear back from you for 15 days, we are assuming that you found the solution. We are closing this support ticket.
If you still need assistance or any other help, please feel free to open a new support ticket, and we will be more than happy to assist.
Thank you.
