Why Does Google Show a Different Title/Meta Description?

Hello,

We apologize for the issue you are facing with Google displaying a different title and meta description for your site. Thank you for raising this concern.

There are several reasons why Google might not use the meta title and description you have set:

1. Relevance and Quality: If the meta description is not relevant, useful, or lacks quality (e.g., just a collection of keywords), Google may choose to ignore it.
2. Duplicate Descriptions: If the same meta description is provided across multiple pages, Google might not use it.
3. Search Intent: Sometimes, the meta description does not match what users are searching for, but other content on the page does, leading Google to display that instead.
4. Indexing Issues: If the latest version of your page hasn’t been indexed yet, it may take some time for Google to reflect your changes. You can check this by entering cache: followed by your page’s URL in the search bar to see when Google last cached it.
5. Dynamic Title Generation: Google may generate alternative titles based on various signals, including content in “ elements, main visual titles, heading elements, and other prominent text on the page.

Ultimately, while you can optimize your meta titles and descriptions, it is up to Google to decide what to display based on their algorithms and user search intent. If you feel that the alternative title or description is not appropriate, you can provide feedback through Google’s Search Help Community.

If you have further questions or need assistance, please reply to this ticket, and a human agent from the Rank Math Support team will take over and assist you further.

Sources:
Google Shows A Different Meta Title/Description For My Site » Rank Math