Snippet Description not shown in Google Search

#264675
  • Resolved Katrin Klug
    Rank Math free

    Hello,

    I made an SERP Description for my blog post in Rankmath but Google isn’t showing it but showing a peace of text which is cutted in length. Did I do something wrong with the desciption?

    The Text I was filling in the SERP decition:
    Fertigungsverfahren ist ein Begriff der Fertigungstechnik. Lernen Sie in diesem Überblick die 6 Hauptgruppen der Fertigungsverfahren mach DIN 8580 kennen.

    The Text shown, e.g. when you google the KeyWord “fertigungsverfahren hauptgruppen”:
    09.02.2021 — Die Fertigungsverfahren nach DIN 8580 werden in sechs Hauptgruppen untergliedert. Diese sind: Urformen; Umformen; Trennen; Fügen; Beschichten …

    How can I fix that?
    Thank you!

    Best regards
    Katrin

Viewing 3 replies - 1 through 3 (of 3 total)
  • Azib Yaqoob
    Rank Math business

    Hello,

    Thank you for contacting Rank Math today.

    1. First of all, assuming that you have already changed the SEO Meta Title and Meta Description with the help of Rank Math:
    Add a Meta Description in Classic Editor:
    meta in classic

    Add title and description in Gutenberg:
    meta in gutenberg

    2. Then, ensure that this is the setting in the Schema tab if the Schema Markup module is enabled on your website:
    schema values

    To reiterate, the Schema title must show %seo_title% and the description should show %seo_description% – this will ensure your SEO title and SEO Description that you set up via Rank Math can also be used for your Schema details.

    3. The next step is to check if your title/description is properly set up in the page source:
    page source

    You can use this tool for the same as well: https://www.heymeta.com/

    4. If it matches your settings, then you must check if Google has seen the changes already or not.

    For that, please check when the Google cache was updated for that page:
    a. cache
    b. cached

    If the cache date is from before adding the new meta description, then you just have to wait for Google to re-crawl and re-index the page with the new info. If the date is after you made the changes, then you just have to wait it out and there is no further input needed from your end.

    Do note that if everything’s fine and Google still decides to show a different meta title/description for your search keyword, there is nothing you can do as Google sometimes ignores the custom meta info altogether and show something from the page’s content that matches the search intent better.

    Here are some of the common reasons Google might not use the meta description you provided:
    The meta description is not relevant or useful (ie, just a collection of keywords).
    The exact same meta description is provided across a large number of pages.
    The meta description doesn’t match what the user is searching for, but other content on the page does.

    There is a whole article dedicated to this on SearchEngineJournal:
    https://www.searchenginejournal.com/google-offers-suggestions-for-avoiding-meta-description-rewrites/359884/

    Here is an example showing Google changes title depending on the keyword used:
    description
    &
    description 2

    The best you can do is optimize your meta tags to try and match the intent of the search/keyword.

    Hope that helps. If you have any further question(s), please let us know.

    Thanks, that already helps. I did everything correctly. Now shortend a bit and hope it helps, due to the fact that the current data is shown too. Maybe than I shouldn’t use all 160 signs.

    Azib Yaqoob
    Rank Math business

    Hello,

    We are super happy that this resolved your issue. If you have any other questions in the future, know that we are here to help you.

    If you don’t mind me asking, could you please leave us a review (if you haven’t already) on https://wordpress.org/support/plugin/seo-by-rank-math/reviews/#new-post about your overall experience with Rank Math? We appreciate your time and patience.

    If you do have another question in the future, please feel free to create a new forum topic, and it will be our pleasure to assist you again.

    Thank you.

Viewing 3 replies - 1 through 3 (of 3 total)

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