Local SEO – Rich Snippet and Schema Markup

#192008
  • Resolved SwiftRank Solutions
    Rank Math free

    Hello,
    How are you?

    I get some results for Local SEO Details. And website Schema or Local SEO details appeared in few days back and it is a new website.

    In local SEO, We add the address, Phone, Email, etc.

    But One thing is missing. Brief Introduction of Company/Website. I request you to explain this, How we can get it? Some text as an Introduction of about 200-300 words can be possible?
    Or Something else which can help it.

    Thanks for your support. I want to share an image, but It seeks the URL of the Image while I have a screenshort.

Viewing 3 replies - 1 through 3 (of 3 total)
  • Brian
    Rank Math free

    Hello,

    Thank you for contacting Rank Math and sorry for any inconvenience that might have been caused due to that.

    With Rank Math, it only presents the basic details required for your Local Business which is what you need to fill within the settings.

    Providing a description field would not be as important and also it is not included in the types of edits required by Google guidelines if you check here:https://support.google.com/business/answer/3039617/

    Google and other search engines can already pick this from your site or homepage description on what your company is all about thus it does not require an extra field in the Local SEO options.

    However, if you still wish to include such a field, you can make use of the following filter on your theme’s functions.php file to extend the schema and add the custom data:

    /**
     * Collect data to output in JSON-LD. 
     *
     * @param array  $unsigned An array of data to output in json-ld.
     * @param JsonLD $unsigned JsonLD instance.
     */
    add_filter( 'rank_math/json_ld', function( $data, $jsonld ) {
    	return [];
    }, 10, 2);

    Hope this is helpful.

    Please let us know if you have any other questions for us.
    Thank you.

    Big website who has Wikipedia pages that appear sometimes.

    Also, In my client website, Local SEO details which added in Facebook Page appearing on search. While Local SEO details which later added in Rank Math Plugin is not showing. So It making some different result.

    Also, Can I ask you, what are benifits of adding Facebook Pixel and Google Tag Manager IN WordPress?

    Thanks.

    Hello,

    Thank you for the follow-up.

    I’m assuming that you’re referring to the Knowledge Graph showing on the Google search results page since you’ve mentioned that there’s also a Wikipedia link and Facebook page appearing.

    Please note that Google’s data in the Knowledge Graph come from a variety of sources that compile factual information: https://support.google.com/knowledgepanel/answer/9787176?hl=en

    Here is a guide on the knowledge graph that you might find helpful:
    https://neilpatel.com/blog/the-beginners-guide-to-the-googles-knowledge-graph/

    Facebook Pixel is essential to help you optimize your ad campaigns. You can check this link for more information:
    https://themeisle.com/blog/add-facebook-pixel-to-wordpress/

    Since you mentioned Facebook Pixel, I’m assuming that you wanted Google Ads conversion tags for your site (please let me know if I misunderstood), which can be achieved using Google Tag Manager. If so, here’s a link that might help you:
    https://support.google.com/tagmanager/answer/6105160?hl=en

    I hope that helps. Thank you, and please don’t hesitate to contact us anytime if you need further assistance with anything else.

    Hello,

    Since we did not hear back from you for 15 days, we are assuming that you found the solution. We are closing this support ticket.

    If you still need assistance or any other help, please feel free to open a new support ticket, and we will be more than happy to assist.

    Thank you.

Viewing 3 replies - 1 through 3 (of 3 total)

The ticket ‘Local SEO – Rich Snippet and Schema Markup’ is closed to new replies.