Meta description and Google snippet don’t match

Hello,

Thank you for getting in touch with us.

Please ensure that this is the setting in the Schema tab if the Schema Markup module is enabled on your website. The Schema title must show %seo_title% and the description should show %seo_description% – this will ensure your SEO title and SEO Description that you set up via Rank Math can also be used for your Schema details.

You can use this tool to confirm the correct meta is being added to your page: https://www.heymeta.com/

If it matches your settings, then you must check if Google has seen the changes already or not.

For that, please check when the Google cache was updated for that page:
a.
b.

If the cache date is from before adding the new meta description, then you just have to wait for Google to re-crawl and re-index the page with the new info. If the date is after you made the changes, then you just have to wait it out and there is no further input needed from your end.

Do note that if everything’s fine and Google still decides to show a different meta title/description for your search keyword, there is nothing you can do as Google sometimes ignores the custom meta info altogether and show something from the page’s content that matches the search intent better.

Here are some of the common reasons Google might not use the meta description you provided:
– The meta description is not relevant or useful (ie, just a collection of keywords).
– The exact same meta description is provided across a large number of pages.
– The meta description doesn’t match what the user is searching for, but other content on the page does.

There is a whole article dedicated to this on SearchEngineJournal:
https://www.searchenginejournal.com/google-offers-suggestions-for-avoiding-meta-description-rewrites/359884/

Here is an example showing Google changes title depending on the keyword used:

&

The best you can do is optimize your meta tags to try and match the intent of the search/keyword.

Hope that helps. If you have any further question(s), please let us know.

Hello,

It is completely normal for Google to not show the meta description you have set.

Here are some of the common reasons Google might not use the meta description you provided:
– The meta description is not relevant or useful (ie, just a collection of keywords).
– The exact same meta description is provided across a large number of pages.
– The meta description doesn’t match what the user is searching for, but other content on the page does.

Here are some reference articles:
https://moz.com/blog/why-wont-google-use-my-meta-description
https://moz.com/blog/why-wont-google-use-my-meta-description

I hope this helps. Looking forward to helping you.